helping businesses
brand & Operate
The Business and Brand is a hybrid management consulting firm and brand marketing agency. We implement automated operational processes and brand strategies to help clients grow and maintain long-term success.

BRAND MARKETING
Our strategic branding increases your company’s value, making acquiring and retaining customers easier and providing your team direction and confidence.

OPERATIONS
We help you automate and deliver on the promises that your brand makes. Our processes keep your business functioning and drive revenue.

SOCIAL BRANDING
We build partnerships and establish consumer trust online that will enable you to shape your audience’s perception and what they think of your company.

SALES
Our sales strategies help business owners close more deals faster. We analyze your sales data and use it to improve sales results.
A House United
Operations and marketing and teams often work in silos, which lead to a disconnect in the brand messaging and the customer experience. By collectively analyzing where a company is on both fronts, we’re able to develop and implement customized strategies that combine optimized operations with targeted brand marketing efforts to increase revenue.
What we do for you
BRAND MARKETING STRATEGY
- Brand Vision + Strategic Planning
- Brand Positioning
- Brand Messaging
- Programs and Campaigns
- Webinar Campaigns
WEBSITE DESIGN & DEVELOPMENT
- Landing Pages
- Full Business Website
- Software Integration
- Website Updates
- Intake Form Development
BRAND IDENTITY
- Logo Design & Development
- Video Animations
- Sponsorship & Event Decks
- Newsletters
- Marketing Brochures
- Sale Sheets
AUTOMATED PROCESSES
- Customer Relationship Management (CRM)
- Day-to-Day Automated Operations
BUSINESS OPERATIONS
- Organisational Operations
- Sales
- Business Process Management
- Research & Development
- Outsourcing
GROWTH & SALES
- Payment Cycle Workflow
- Implement business plans and procedures
- Establish policies that promote company culture and vision
FREE WEBINAR FOR SMALL BUSINESS OWNERS
THE B.O.S.S. STRATEGY
The BOSS Strategy is an interactive webinar for small business owners that need to automate their day-to-day processes and establish a memorable brand.
The B.O.S.S. Strategy is an interactive webinar for small business owners that need to automate their day-to-day processes while creating an unforgettable brand.
We provide you with the assistance to create your company’s B.O.S.S. BLUEPRINT using 4 core operational branding strategies (Branding, Operations, Social, Strategy) to help your business maintain and sustain.
Our Industries

Small Business

Healthcare

Government
“Two of the top reasons for business failure is poor marketing and lack of a solid business model.”
Articles
How Operational Branding Will Disrupt Your Business
What is Operational Branding? Now more than ever should businesses focus on customer retention, by optimizing their operations andincreasing the use of guerilla marketing. Since the beginning of the pandemic, more than 40% of smallbusinesses have shut down...